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8 Google Analytics Mistakes to Avoid [Infographic]

8 google analytics mistakes to avoid

Are you using Google Analytics to its full potential?

When used correctly Google Analytics can provide you with a wealth of information - for example, it can show you what marketing techniques are generating traffic and conversions, which then enables you to ditch or amend those that don’t. But this is only possible when you have it setup correctly.

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Snap Inc.'s Sold 150,000 Pairs of Spectacles, Looking to Bring Snapchat to PCs

snap inc sold 150k pairs of spectacles looking to bring snapchat to pcs

Despite Snap Inc.'s 'Spectacles' generating a lot of hype - due, in no small part, to their creative marketing tactics - Snap CEO Evan Spiegel has this week announced that they've only sold around 150,000 pairs of the camera-enabled glasses.

That's still a lot, of course, but when we're talking about an app that has more than 173 million people logging on every day, it's only a very small fraction of their potential market.

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20 Effective Ways to Stop Boring Your Readers [Infographic]

20 effective ways to stop boring your readers

Does your blog struggle to keep readers interested and coming back for more? Are you looking for ways to be a little less boring?

MyTasker shares 20 effective ways to stop boring your blog readers in the infographic below.

They emphasize the importance of readability - keep words, sentences and paragraphs short and free of fluff.

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LinkedIn Adds New 'Talent Insights' to Help Employers Improve Hiring and Recruitment Efforts

linkedin adds new talent insights to help employers improve hiring and recruitment efforts

Following Microsoft's acquisition of LinkedIn, one of the key areas where you can expect to see LinkedIn improve is in data utilization.

LinkedIn, which now has more than 500 million members, has an unmatched database - they have the professional and educational histories of (almost) all of those members. That sets LinkedIn apart from other networks - while Facebook's also trying to muscle in on LinkedIn's turf by introducing job listings on Pages, LinkedIn's data gives them a big advantage.

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