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Facebook's Been Running Psychological Experiments On You

FB-exp-7-3-2Felt a little lower than usual, or happier than usual for a week in January 2012? It might have been because of an "experiment" Facebook conducted on you.

Facebook identified 689,003 English speaking users to run a psychological experiment on, for the duration of a week. They began to manipulate the newsfeed of a group of these users to remove posts with a negative emotion attached to them, and removed all posts with a positive emotion for the other group.

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Why Google Places Is Now Google My Business

Google-7-3Since the introduction of the Google Hummingbird Algorithm, I am not surprised to hear that Google has combined Google Places with Google+ Local and rebranded it as “Google My Business”.

This new upgrade, introduced to localised businesses using both Google+ local and Google Places, offers a more streamlined approach with a new dashboard. This significant change from Google shows that they understand the importance for businesses with a high street store or office to be found online. Their play on words, taking the common phrase “lets Google that” and creating a new term for their dashboard makes it even more specific for small businesses when using Google My Business.

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How to Perk Up Your Dying Facebook Page

FB-page-7-3The way marketing is done on Facebook is very much different from how it’s done on television, radio, or in print. In order to effectively utilize the social media site as a marketing platform, you must know how to maximize its different unique features first. Only then can you have a stronger foothold in the online competition and rake revenues from social channels.

Because of the need for an exclusive advertising approach, most businesses tend to have difficulty reaching their desired goals after setting up a Facebook business Page. It’s therefore important to know what techniques can be used to make your Page fully functional.

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Help us out! Please take this short group survey so we know more about what is important to you

 

marketing-survey-7-2This is a very short 10 question survey that will help us know more about YOUR priorities and how we can better serve you. I know, you’re busy, you’ve got a ton of work to do, but this seriously will only take a few minutes of your time. It helps us focus on continuing to bring you the best and most relevant information, free resources and great offers from the best of the best in Social Media and Digital Marketing.

Here’s the link: https://www.surveymonkey.com/s/6CKFL39

Feel free to send this to your friends and colleagues that you think might be interested, too.

 

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Google Starts Deleting Search Results in Europe After Ruling

google-europe-7-2For Google in Europe, it's time to forget. The search giant began removing search results on Thursday, following the controversial "Right to be Forgotten" ruling last month.

When searching for names using a localized search engine like Google.es or Google.co.uk, the company displays a notice at the end of the page, saying that some search results "may have been removed."

Google doesn't indicate which individual links have been removed. And the notice is displayed for most names — not just those who have actually made a request "to be forgotten."

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