Today’s gift guides include printed pages and online formats to include more products than ever.
A great product can generate a lot of talk on social media by being presented attractively for digital consumption. Editors such as The Kit’s Michelle Bilodeau are looking to fill their corporate Instagram feeds as well as publication pages.
Today, your business can either fail or succeed based off of how well you do on the Internet. You may have an online business, or a component of your business is online, but either way, your sales online dramatically affect your growth. When companies release their quarterly reports, the growth of the business online affects whether investors buy or sell shares in that company.
When Evita Turquoise Robinson first shared her passion for travel on Facebook with 100 like-minded travelers four years ago, she couldn't have imagined what it would become. The group, Nomadness Travel Tribe, now has over 10,000 members from all over the globe. What makes the group unique is that
while it is open to travelers of all ethnicities, it is primarily African American, age 25 to 40, with 80 percent women.
Pinterest has been steadily building itself as a deeply powerful social referral machine. While not as big as its competitors, Pinterest’s devoted users and ability to manufacture intent have made it a great way to drive valuable traffic to your site.
In addition, Pinterest is unlike other social networks in that their posts have real staying power, and can drive long-term value and traffic.
Content creation can get a bit out of hand, especially if you’ve made the brave decision to outsource some of the work. I’ve dealt with plenty of outsourcers, and it’s a massive task. Trying to keep quality high, content on time and projects organized feels like a full-time job.
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