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Google shutters the Google+ social network after Wall Street Journal reports a huge security lapse

google shutters the google plus social network after wall street journal reports a huge security lapse

A software glitch caused Google to expose the personal-profile data of hundreds of thousands of Google+ users, and managers there chose not to inform the public about the security lapse, according to a report Monday in The Wall Street Journal.

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4 Quick Ways To Improve Your Social Media Marketing Efforts

4 quick ways to improve your social media marketing efforts

If you’re struggling with how to establish brand awareness and loyalty on social media, here are some tips to help you improve your social media marketing efforts.

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Reach Your Audiences More Effectively Through Social [Sponsored]

reach your audiences more effectively through social

The amount of time individuals spend with social networks continues to increase, especially with the proliferation of newer platforms like Instagram and Snapchat. US adults averaged approximately 51 minutes of daily time with social networks in 2017.

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10 Best Marketing Resources for Small Business Owners in 2018

10 best marketing resources for small business owners in 2018

Being a small business generally means that you’re on a shoestring budget with limited hands on deck. It’s vital to know the resources available that could not only make your life easier but also beef up your bottom line.

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Why Transparency Is So Important To The Future Of Social Advertising

why transparency is so important to the future of social advertising

Spending on social advertising is soaring. According to research provided by Unified, it’s projected to exceed $50 billion in 2018. And 1 in 3 display dollars goes to Facebook alone.

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Facebook allows advertisers to target you based on your shadow profile

facebook allows advertisers to target you based on your shadow profile

So, you've restricted the information advertisers can see on your Facebook profile, but you're still getting served near-perfect ads? It could be down to your shadow profile.

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