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Apple's New iPhone Hit By 'Hairgate,' the Latest Social-Media Storm

I10-9First there was bendgate... now brace yourself for hairgate.

Fresh from the online uproar over whether the shiny new iPhone 6 bends when carried around in pockets, Apple has been hit by a new complaint - that the handset traps users' hair or beards when they make calls.

It is difficult to gauge whether there is any real issue, but Twitter users have made #hairgate a rising social media trend, leading major news outlets to pounce on the story.

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Free eBook: How to Create Content on a Budget and Generate a Lean Content Marketing Machine!

 

10-8-annAs a smart marketer, you know content is the fuel for your lead generation and nurturing programs, driving leads through your funnel to become customers. Download Marketo's eBook, Lean Content Marketing, to learn how to leverage your current resources to create the right content to truly fuel demand!

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Download this eBook to discover how to:

- Encourage and reward content creation
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Remember to share with your friends & colleagues, too. Sharing is caring.

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Brands to Spend Big on Social Media This Holiday Season (Infographic)

HS10-8Social media is no longer an experiment. With more than 1.5 billion active users on Facebook and Twitter alone, social media has matured into a critical channel for retailers looking to get a big chunk of the estimated $650 billion that will be spent on holiday shopping this season.

According to recently released research from digital marketing platform Offerpop, 67 percent of marketers plan to increase their social media budgets this holiday season. Brands also appear to be sticking to proven social media platforms, with 92 percent of marketers saying they will spend the majority of their budget on Facebook.

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Facebook’s Potential Anonymity Project Could Be A Tough Sell

FB10-8A new Facebook app project might try to embrace the kind of anonymous sharing that we’ve seen on apps like Secret and Whisper, according to a new report by NYT’s Mike Isaac. The software would be a standalone application designed for mobile that wouldn’t require users to employ their real names, a policy FB enforces on its main social network. The app should arrive some time in the next few weeks, per the report, but what isn’t at all clear is what kind of incentive will draw users in.

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