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Facebook Removes Third-Party Ad Data Options from Ad Targeting

facebook expands program to boost reach for local publishers

The flurry of activity in response to the Cambridge Analytica case continues at Facebook.

In addition to updating their privacy controls, halting bot and app approvals and conducting forensic audits of previously approved apps, Facebook has now also announced that they’re removing the option to utilize third-party provided data within their own ad tools.

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5 Digital Trends to Watch in Hospitality Marketing [Infographic]

5 digital trends to watch in hospitality marketing

Virtually every sector has been impacted by the growth of digital platforms, and the shift to mobile device use.

But the hospitality and travel sector has been one of the most significantly impacted, due to major shifts in how people research, plan, and subsequently purchase their travel-related needs.

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